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Our view of Seochon

Play around Seochon






What would the lifestyle of Seoulites be like today if tradition

and modernity had blended harmoniously

from ancient times to the present, with no time for physical separation?

what would the lifestyle of Seoulites be like today?


Seochon is a place where you can feel the passage of time in the

fast-paced city of Seoul. The past and present coexist in Seochon,

where traces of old roads melt into every corner of the alleyways.


Seochon YooHee offers a unique travel experience that will allow you to experience

a new everyday landscape Seochon neighborhood and enjoy the new everyday scenery and time.

Our view of Seochon

Play around Seochon




What would the lifestyle of Seoulites be like today if tradition and modernity had blended harmoniously from ancient times to the present, with no time for physical separation? what would the lifestyle of Seoulites be like today?


Seochon is a place where you can feel the passage of time in the fast-paced city of Seoul. The past and present coexist in Seochon, where traces of old roads melt into every corner of the alleyways.


Seochon YooHee offers a unique travel experience that will allow you to experience a new everyday landscape Seochon neighborhood and enjoy the new everyday scenery and time.

Everything is on the horizontal road.

Seochon Yoohee is not a vertical hotel with high-rise buildings, but a horizontal hotel with unique shops alongside the stay.

and a horizontal hotel loosely connected to Seochon's walkable alleyways.


Just like the amenities on each floor of a vertical hotel, the alleyways of Seochon Yoohee are horizontally arranged to keep you entertained during your stay.

facilities to keep you entertained during your stay are distributed in a horizontal alleyway.

The intricate alleyways of Seochon have a charm and charm that is unique to the town. The age-old buildings and quiet streets energize people.


Traveling down these lanes and alleys is a small journey to experience spaces with depth and authenticity.

Only in Seochon Yoohee

YOOHEE STAY

For those who need meditation,

enjoy the scenery in Nuha-dong.

NUWA

On a day in need of rest,

meet a small Hanok in Seochon.

STAY DAYOFF

Your own little cabin hidden

away somewhere

SOMEWHERE

Nuwa is a small house located in Nuha-dong, Seocheon, a village in west of Gyeongbokgung Palace. The hidden Hanok, which is about 10 square meters long, is built as a place for a calm isolation from everyday life. Enjoy the scenery in stylish and elegant manner. Nuwa suggests 'wou' as another way to love and enjoy the arts. 


ADDRESS 3-1, Pilun-daero 5-na-gil, Jongno-gu, Seoul

E-mail seochon.nuwa@gmail.com

In the middle of Seochon's bustling food scene, you'll find a small hanok tucked away in a winding alley. Experience a slow and relaxing respite from the fast pace of life, and appreciate the value of taking a little distance, sitting in the courtyard, sipping tea, and looking at the old and the little things with the people you're staying with.


ADDRESS 6, Jahamun-ro 1-da-gil, Jongno-gu, Seoul

E-mail stay.dayoff@gmail.com

This little mountain cabin is located in the Inwangsan Suseong-dong Valley. Take a trip to the house where time flows along the curvy alleyway. Meet my past self scattered in different rooms and spend time as a hermit in the house of the pat. This is a place to disconnect from the outside world, let down your current life for a moment, and discreetly enjoy the scenery.

ADDRESS 37-5, Okin 6-gil, Jongno-gu, Seoul

E-mail somewhere.seochon@gmail.com

Cozy Korean house,

in the alleys of Seochon.

ADAMHANOK

Adamhanok was created as a space for individuals who own less and pursuit the value of minimal life  as well as a refuge for modern people living fast and complicated lives. This is a small house in Seochon alleyway near Gyeongbokgung Palace where you can slowly and quietly rest in. Hope you experience the value of leisurely contemplation time. 


ADDRESS 21, Pilwoon-daero 6-gil, Jongno-gu, Seoul

E-mail adamhanok@gmail.com

Time just for you and books to

comfort your busy routine.

OF.ONEBOOKSTAY

A small hanok you come across as you walk along the narrow Seochon alleyway. 'Of Onebookstay', just like its name, is a place to let down convoluted thinking and days, and spend time with a book and quiet talk. Under the birch trees and sunlight of courtyard, dip your feet in the water, read books, drink tea, and sometimes organize your thoughts in your handwriting in the attic. 

ADDRESS 11-1, Pilwoon-daero 3-gil, Jongno-gu, Seoul

E-mail onebookonestay@gmail.com

A hidden hideaway

for movies and relaxation

LOST HOUSE

The name 'Lost House' was inspired from Dasan Jeong Yak-yong's 'refuge of hermit' hiding from the world. A place for those who wish to escape from complicated daily routine and go into hiding somewhere; hope you experience Hanok and spend time to confront the inquiries that surround your daily life. 


ADDRESS 68-10, Jahamun-ro, Jongno-gu, Seoul

E-mail stay.losthouse@gmail.com

Modern space

of hospitality

HANOK ESSAY SEOCHON

People who lose their daily lives amidst the light and noise of the city center, the sharp tension and competition. What should hospitality mean to the people living today? Seochon is a town with a long history that retains the traditions and changes of Seoul. The small alley of Nuha-dong where Seochon Hanoks are gathered, contains the life of Seochon. Hanok Essay Seochon is designed to deliver the experience of hospitality and gratitude that people of this era want.


ADDRESS 12, Pilwoon-daero 3-gil, Jongno-gu, Seoul

E-mail hanokessay@gmail.com

Swedish villa in

a Seochon hanok.

Häbre

Seochon's Hanok resembles a small Swedish cottage

In Swedish, it means 'cottage', 'country house', 'shed', and more. Inspired by our experiences in a village in northern Sweden, we wanted to create a small hideaway-like space in Seoul. Built around the concept of "lagom," which means "balance," Hebre preserves the identity of a hanok while incorporating Scandinavian design, creating a space where respect and individuality coexist.


ADDRESS 26-10, Pilwoon-daero, Jongno-gu, Seoul

E-mail yoohee.seochon@gmail.com

Everything is on the horizontal road.

Seochon Yoohee is not a vertical hotel with high-rise buildings, but a horizontal hotel with unique shops alongside the stay. and a horizontal hotel loosely connected to Seochon's walkable alleyways.


Just like the amenities on each floor of a vertical hotel, the alleyways of Seochon Yoohee are horizontally arranged to keep you entertained during your stay. facilities to keep you entertained during your stay are distributed in a horizontal alleyway.

The intricate alleyways of Seochon have a charm and charm that is unique to the town. The age-old buildings and quiet streets energize people.


Traveling down these lanes and alleys is a small journey to experience spaces with depth and authenticity.

Only in Seochon Yoohee

YOOHEE STAY

For those who need meditation,

enjoy the scenery in Nuha-dong.

NUWA

For those who need meditation, enjoy the scenery in Nuha-dong.

Nuwa is a small house located in Nuha-dong, Seocheon, a village in west of Gyeongbokgung Palace. The hidden Hanok, which is about 10 square meters long, is built as a place for a calm isolation from everyday life. Enjoy the scenery in stylish and elegant manner. Nuwa suggests 'wou' as another way to love and enjoy the arts. 

ADDRESS 3-1, Pilun-daero 5-na-gil, Jongno-gu, Seoul

E-mail seochon.nuwa@gmail.com

On a day in need of rest,

meet a small Hanok in Seochon.

STAY DAYOFF

On a day in need of rest, meet a small Hanok in Seochon. You can meet a small Hanok by walking along the narrow alleyway of the noisy Seochon Food Alley. Take a little distance from your fast-changing life, sit on the floor, drink tea, look at the old and small things and feel the value.

ADDRESS 6, Jahamun-ro 1-da-gil, Jongno-gu, Seoul

E-mail stay.dayoff@gmail.com

Your own little cabin hidden

away somewhere

SOMEWHERE

This little mountain cabin is located in the Inwangsan Suseong-dong Valley. Take a trip to the house where time flows along the curvy alleyway. Meet my past self scattered in different rooms and spend time as a hermit in the house of the pat. This is a place to disconnect from the outside world, let down your current life for a moment, and discreetly enjoy the scenery.

ADDRESS 37-5, Okin 6-gil, Jongno-gu, Seoul

E-mail somewhere.seochon@gmail.com

Cozy Korean house,

in the alleys of Seochon.

ADAMHANOK

Adam hanok was created as a space for individuals who own less and pursuit the value of minimal life  as well as a refuge for modern people living fast and complicated lives. This is a small house in Seochon alleyway near Gyeongbokgung Palace where you can slowly and quietly rest in. Hope you experience the value of leisurely contemplation time. 

ADDRESS 21, Pilwoon-daero 6-gil, Jongno-gu, Seoul

E-mail adamhanok@gmail.com

Time just for you and books to

comfort your busy routine.

OF.ONEBOOKSTAY

A small hanok you come across as you walk along the narrow Seochon alleyway. 'Of Onebookstay', just like its name, is a place to let down convoluted thinking and days, and spend time with a book and quiet talk. Under the birch trees and sunlight of courtyard, dip your feet in the water, read books, drink tea, and sometimes organize your thoughts in your handwriting in the attic. 

ADDRESS 11-1, Pilwoon-daero 3-gil, Jongno-gu, Seoul

E-mail onebookonestay@gmail.com

A hidden hideaway

for movies and relaxation

LOST HOUSE

The name 'Lost House' was inspired from Dasan Jeong Yak-yong's 'refuge of hermit' hiding from the world. A place for those who wish to escape from complicated daily routine and go into hiding somewhere; hope you experience Hanok and spend time to confront the inquiries that surround your daily life. 

ADDRESS 68-10, Jahamun-ro, Jongno-gu, Seoul

E-mail stay.losthouse@gmail.com

Modern space

of hospitality

HANOK ESSAY SEOCHON

People who lose their daily lives amidst the light and noise of the city center, the sharp tension and competition. What should hospitality mean to the people living today? Seochon is a town with a long history that retains the traditions and changes of Seoul. The small alley of Nuha-dong where Seochon Hanoks are gathered, contains the life of Seochon. Hanok Essay Seochon is designed to deliver the experience of hospitality and gratitude that people of this era want.

ADDRESS 12, Pilwoon-daero 3-gil, Jongno-gu, Seoul

E-mail hanokessay@gmail.com

Swedish villa in

a Seochon hanok.

Häbre

Seochon's Hanok resembles a small Swedish cottage In Swedish, it means 'cottage', 'country house', 'shed', and more. Inspired by our experiences in a village in northern Sweden, we wanted to create a small hideaway - like space in Seoul. Built around the concept of "lagom," which means "balance," Hebre preserves the identity of a hanok while incorporating Scandinavian design, creating a space where respect and. individuality coexist.

ADDRESS 26-10, Pilwoon-daero, Jongno-gu, Seoul

E-mail yoohee.seochon@gmail.com

For Stayfolio members

HIDDEN STAY

A place to fully immerse in nature

NUJUNG

Practice emptying out the clutter and staying in the moment Nu, the hut, and Jeong, the pavilion. The name refers to the pavilion beneath the hut. Inspired by our ancestors who enjoyed the simple breeze and meditation while surrounded by nature, we envision a small sanctuary. We invite you to feel nature with your whole body, listen to the sounds of nature, and reconnect with your inner breath. Focus on the present, on you.

ADDRESS The detailed location is only visible to those with a hidden membership.

E-mail nujung.seochon@gmail.com

A place of immersion with myself.

HUMIJIN

Sometimes it's good to take a "purge" time to escape from the outside world and head to your inner cave, an immersive experience where you're face-to-face with yourself in a private place that only you know. Sitting down with a hot cup of tea, breathing to the sound of running water, and being honest with yourself is a refreshing experience.


ADDRESS The detailed location is only visible to those with a hidden membership.

E-mail humijin.seochon@gmail.com

In the picture left by the old house

JAEYA

As the second model of Red Brick House, which proposes to transform Seoul's red brick houses into a new form of housing, JAYA is a space integrated into Seochon, a neighborhood where traces of the past are piled up. With a panoramic view of Seochon and Inwangsan Mountain, Jaya is quietly embracing a huge sansu. We hope you enjoy the afterglow of Sansu as if you were living in a painting.


ADDRESS The detailed location is only visible to those with a hidden membership.

E-mail jaeya47404@gmail.com

Stayfolio's unique experience

OUR BRANDS

A book, an exhibition, and a concierge

for your trip to Seochon

OF ONEBOOK

Of Onebook book store chose the term 'one word' from the concept 'one' and presents a book that goes with this theme in a 3 square meter room. It tries to embrace good perspectives that are small but honest, not extravagant but can be shared calmly. Hope it becomes a resting place for multiple individuals searching for Seochon in a small space. Escape from daily routine by focusing on one thing and experience time to completely feel the slowness of Seochon.

ADDRESS 24, Jahamun-ro 9-gil, Jongno-gu, Seoul

E-mail onebook.seochon@gmail.com

Tell a story that goes beyond

the time spent in a space

MAKEFOLIO SEOCHON

Makefolio is a constant medium connecting space and people, and introduces objet that dimly increases richness in our lives. It embraces and presents the artworks and stories of potential artists and brands, and produces reinterpreted objet of the spaces' stories and values through collaboration. Enjoy the objet that can be ventilated as the extension of life, and creates a good influence that will serve as an opportunity to reach the public.


ADDRESS 17, Jahamun-ro 9-gil, Jongno-gu, Seoul

E-mail makefolio.shop@gmail.com

A small painting that captures

the scenery of Seochon

SEOCHON YOOHEE LOUNGE

Seochon Maker Space is a creator community space based on Seochon, the western town of Gyeongbokgung Palace. From various crafts class and unique lecture with creator to making equipments to create your own work. It was made as a place to feel the experience of Seochon more deeply. Have a special experience looking, learning and making in Seochon. Seochon Maker Space, a space that awakens creativity of daily life.


ADDRESS 37-1, Jahamun-ro, Jongno-gu, Seoul

E-mail yoohee.seochon@gmail.com

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For Stayfolio members

HIDDEN STAY

A place to fully immerse in nature

NUJUNG

Practice emptying out the clutter and staying in the moment Nu, the hut, and Jeong, the pavilion. The name refers to the pavilion beneath the hut. Inspired by our ancestors who enjoyed the simple breeze and meditation while surrounded by nature, we envision a small sanctuary. We invite you to feel nature with your whole body, listen to the sounds of nature, and reconnect with your inner breath. Focus on the present, on you.

ADDRESS The detailed location is only visible to those with a hidden membership.

E-mail nujung.seochon@gmail.com

A place of immersion with myself.

HUMIJIN

Sometimes it's good to take a "purge" time to escape from the outside world and head to your inner cave, an immersive experience where you're face-to-face with yourself in a private place that only you know. Sitting down with a hot cup of tea, breathing to the sound of running water, and being honest with yourself is a refreshing experience.


ADDRESS The detailed location is only visible to those with a hidden membership.

E-mail humijin.seochon@gmail.com

In the picture left by the old house

JAEYA

As the second model of Red Brick House, which proposes to transform Seoul's red brick houses into a new form of housing, JAYA is a space integrated into Seochon, a neighborhood where traces of the past are piled up. With a panoramic view of Seochon and Inwangsan Mountain, Jaya is quietly embracing a huge sansu. We hope you enjoy the afterglow of Sansu as if you were living in a painting.


ADDRESS The detailed location is only visible to those with a hidden membership.

E-mail jaeya47404@gmail.com

Stayfolio's unique experience

OUR BRANDS

A book, an exhibition, and a concierge

for your trip to Seochon

OF ONEBOOK

Of Onebook book store chose the term 'one word' from the concept 'one' and presents a book that goes with this theme in a 3 square meter room. It tries to embrace good perspectives that are small but honest, not extravagant but can be shared calmly. Hope it becomes a resting place for multiple individuals searching for Seochon in a small space. Escape from daily routine by focusing on one thing and experience time to completely feel the slowness of Seochon.

ADDRESS 24, Jahamun-ro 9-gil, Jongno-gu, Seoul

E-mail onebook.seochon@gmail.com

Tell a story that goes beyond

the time spent in a space

MAKEFOLIO SEOCHON

Makefolio is a constant medium connecting space and people, and introduces objet that dimly increases richness in our lives. It embraces and presents the artworks and stories of potential artists and brands, and produces reinterpreted objet of the spaces' stories and values through collaboration. Enjoy the objet that can be ventilated as the extension of life, and creates a good influence that will serve as an opportunity to reach the public.


ADDRESS 17, Jahamun-ro 9-gil, Jongno-gu, Seoul

E-mail makefolio.shop@gmail.com

A small painting that captures

the scenery of Seochon

SEOCHON YOOHEE LOUNGE

Seochon Maker Space is a creator community space based on Seochon, the western town of Gyeongbokgung Palace. From various crafts class and unique lecture with creator to making equipments to create your own work. It was made as a place to feel the experience of Seochon more deeply. Have a special experience looking, learning and making in Seochon. Seochon Maker Space, a space that awakens creativity of daily life.


ADDRESS 37-1, Jahamun-ro, Jongno-gu, Seoul

E-mail yoohee.seochon@gmail.com

TOP